Will Leach is the founder & CEO of Mindstate Group, a behavioral research and brand consultancy and best-selling author of Marketing to Mindstates: a Practical Guide to Applying Behavioral Design to Research and Marketing. Will is also a Behavioral Design instructor at SMU's Cox School of Business BLC and the Texas A&M Human Behavior Lab.
Amy Spencer
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Company
The Research Heads
Job title
Co-Founder
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Saurabh Aggarwal
Country
Company
Knowledge Excel
Job title
Managing Director
Interests
Conjoint, Interactive Surveys, AI,
About me
I’m accomplished technopreneur currently leading Knowledge Excel, a dynamic and innovative research solutions company. I’m a curious technologist by nature, always staying updated with the latest trends shaping the future of market research. My key areas of interest include Conjoint Analysis, MaxDiff, Conversational AI, and research automation. I am passionate about pushing the boundaries of innovation to enhance data quality, drive efficiency, and create better respondent experiences.
Brendan Cooney
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Company
Ex-Symend
Job title
Principal, Behavioral Science
Interests
About me
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